Rupert de Paula – You need to start focusing a lot more on your ideas, and then the design will come.

DESIGN

“You need to start focusing a lot more on your ideas, and then the design will come.

Rupert de Paula

You can watch Rupert’s original challenge here.

Tips & Tricks

Creative concept development must always start with ideas.

Without a good idea you have nothing, because designs don’t necessarily solve your users problems. The meaning or idea behind them does.

You can watch Rupert’s original challenge here.

See more tips & tricks…