Be weird, go viral, & make chickens fly – NUGGS, Rethink, & SFX Studios
COMMUNICATIONS
What’s the weirdest way you can think to market your new product or service?
Well, Rethink and SFX Studios released a flying animatronic chicken over Vancouver to promote their new vegan nuggets.
Millions of views, a viral hashtag, and plenty of free PR later we think it was a pretty good idea.
Don’t play it safe, play it weird.
